At EFL you are not just buying a logo, you are investing in the creative process of your brand.
Our logos are 100% unique designs created from scratch. We design logos that represent your unique vision and brand identity, are memorable and easily recognized by your clients.
No clip-arts, no templates, no shortcuts, no nonsenses.
Your brand is unique and so does your logo. Your logo has to convert your thoughts, vision, and ideas into a visual symbol of recognition. Through our unique design process, we make sure that your logo becomes the true representation of your brand identity.
We start by first identifying keywords that describe the essence of your business. These words are the building blocks that we use to create the symbolic essence of the company or product. Our proven process is a collaboration between our designers and clients. As a client you not only help develop the custom logo design direction but also reviews the creative process at key stages along the way, helping us shape the logo through each stage of its development. We take your words and bring them to life, while creatively enhancing the perception of your business.
Your company needs to have great branding. Without a good logo, a combination of colors, and overall branding, it will be hard for your company to make a name for itself. With a great logo, your brand becomes easily recognizable. Your customers will know a lot about your brand by a simple glance at your logo.
One of the first questions we ask you is what colors you want. Colors play an extremely important role in logo design. The hues and shades you choose for your logo will make an impact on the visual feel your company gives. Colors have different feels and emotions attached to them, so choosing the right color is crucial for a good logo.
Typography is another important aspect of good logo design.
When choosing the right typography you should consider whether you will use your company's full name in the logo or just a few letters that represent your company.
Different font families can say different things about your company. Consider sans-serif font if you are looking for a modern look. For a more respectable and traditional look, consider serif fonts.
No matter what font you choose, make sure that it conveys your company's message.
Sometimes less is more. White space inside the logo and around is crucial for a great design. The empty space helps direct the eye to where you want it to focus. This also makes your logo more memorable and understandable.
The whole idea of having branding is for people to remember you. When people see your logo, they should associate it with your company and not wonder where they've seen it before. When your design is memorable and easily recognizable, people are more likely to repeatedly purchase from you, as they will associate your logo with your products.
Your logo should be able to easily convey your message to your future customers. Sending a positive message is crucial for the success of your business.
Taka amazon logo with the curved smiley arrow pointing from A to Z. The message is that the company offers everything from A to Z in an easy and happy way.
Think of some of the most successful brands like Apple, Nike, Netflix. Simple logos can easily go through times and still be current. Simple logos ensure that changes are easy, the brand is unique and recognizable.